Reach into Revenue
Collecting edge through predictive intelligence.
Turn buyer intent into qualified leads and focus spend on the channels that drive revenue.
Trusted by revenue teams at
The Problem
You measure everything. But you still don't understand why deals close.
Attribution explains clicks
not decisions
You know which ads got clicked. You don't know which ones influenced a €50k deal three months later. Last-touch and first-touch models reward the wrong channels.
Intent tools show interest
not outcomes
Bombora says they're 'in-market'. 6sense scores them hot. But did they close? Intent data tells you who's researching — not who's buying from you.
CRMs explain outcome
not causes
HubSpot shows the deal closed. It doesn't show which touchpoints accelerated it, which stakeholders engaged, or why that deal moved when others stalled.
Nothing explains why deals move or why they don't.
New Approach
From reach to revenue, one continuous flow.
Hrvst connects activities, channels, intent, pipeline and spend into one system. So revenue becomes understandable and steerable.
Buyer Intent
Detect when accounts shift from browsing to buying. Know who's researching, who's evaluating, and who's ready to talk before they fill out a form.
Dealflow
Watch deals in motion, not snapshots. See which touchpoints accelerate momentum, which stakeholders slow things down, and where deals really get stuck.
Spend Impact
Trace every pound to its outcome. Know which campaigns influenced closed deals, which generated noise, and where your next budget cut won't hurt.
of winning deals show identifiable patterns
faster deal cycles with multi-stakeholder engagement
reduction in wasted marketing spend
higher close rate on scored leads
Control Layer
Where revenue becomes steerable
See how reach and budget flow through intent into pipeline and closed deals in real time.
From Traffic to Pipeline
Which channels create intent, momentum and deals.
- Where intent drops before pipeline
- Which sources influence closed deals
"You don't just see where traffic comes from — you see where it goes."
From Budget to Revenue
Where spend turns into pipeline or gets wasted.
- Identify budget that creates momentum
- Double down on channels that actually close deals
"This is where marketing spend meets revenue reality."
Use Cases
Built for modern B2B revenue teams
Whether you're optimizing campaigns, coaching reps, or aligning go-to-market, Hrvst gives you the visibility to decide with confidence.
Marketing leaders
Walk into the board meeting with proof, not slides. Show the CFO exactly which programs created pipeline and which burned budget without moving a single deal. End the quarterly interrogation.
Sales leaders
Stop your reps chasing cold leads while hot ones go dark. See which opportunities have real momentum: multiple stakeholders engaging, content being consumed, buying signals firing. Build forecasts you'd stake your job on.
Revenue teams
End the finger-pointing between marketing and sales. See the complete journey from anonymous visitor to signed contract. Every touchpoint, every influence, every handoff. Align around evidence, not opinions.
Why Hrvst is different
Explains why revenue happens — not just who might buy
We analyse the sequence of actions that precede every won deal, so you can recreate success.
Visualises real dealflow, not static funnels
Deals don't move linearly. We map the actual path: stalls, loops, accelerations. So you see what's really happening.
Connects spend directly to outcomes
Every campaign, every pound, traced to influenced pipeline and closed revenue. No black boxes.
GDPR-first, EMEA-focused
Built in Europe, for European data rules. No workarounds, no risk, no US-first afterthoughts.
Intent without context creates noise. Context creates clarity.
Stop guessing. Start knowing.
You're already measuring everything. We'll show you what it means. See how winning deals actually happen, and build a system to create more of them.
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